“With the launch of the Philippine Hop On, Hop Off Bus Tours here in the City of Manila, we aim to give opportunities to reintroduce Manila to our fellow Filipinos and to introduce foreign tourists to this beautiful gem of a city, to expose them to your heritage, your culture, the arts and most importantly, the story of the City of Manila,” the Tourism Chief added on how the Bus Tours, with its hassle-free, seamless, contactless and convenient option, will play a pivotal role in improving the tourism experience in Manila.

It is time for us to evolve and to truly understand the necessity of ensuring that we are not left behind in the post-pandemic world,” she said of the project’s rosy prospects for visitors to explore and experience the different tourism hubs in the urban jungle. “Travel trends continue to change, and it is incumbent upon us in the national government and local government to adapt. Secretary Frasco expounded on global changing travel trends and the growing desire of travelers for more immersive experiences. And that is why we introduced tourism to the digital age through this Hop On, Hop Off Bus Tours that allows tourists to book through an app, curate their experiences, and travel at their own convenience,” she said. Speaking before guests, Secretary Frasco said the flagship program elevates the tourism offerings of the country by providing convenience and digitalization saying, “ Our President envisions a tourism industry that is able to compete shoulder to shoulder with our neighbors in Asia as well as the rest of the world. Joining Secretary Frasco were officials of the City Government of Manila led by Manila Mayor Honey Lacuna, and tourism stakeholders.ĭubbed as “the country’s first ever hop-on, hop-off bus tour program,” the Manila Cultural Hub links it with Makati’s “Financial Hub,” which Secretary Frasco and tourism industry stakeholders launched last 28 May. Tourism Secretary Christina Garcia Frasco led the launch on Thursday (06 July) of the Department of Tourism’s (DOT) Philippines Hop-On-Hop-Off (HOHO) in the country’s capital introducing Manila’s “Cultural Hub” tours.

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